The U-Run Story

Why we do it.

U-Run was founded by Dr. Alex Urteaga. As a local podiatry in New Braunfels he found a reoccurring problem here in New Braunfels.

There was nowhere in New Braunfels to find quality shoes for his clients and those he worked with. Dr. Urteaga begun to sell shoes at his Foot & Ankle Clinic to meet this need but because of the high volume of shoes they continued to sell he was pushed to open up a store that would be able to focus on those that were in need of quality shoes.

That's where we come in! U-Run came from a humble beginning and now we're able to meet people where they are at in order to help you start walking comfortably or run your next best race! Proper shoe selection is a vital part of the running/walking experience and key to injury prevention. U-Run is a stop for education in all things active; from nutrition, running form, stretching, and beyond!

Superior Customer Service

U-Run is here to serve our community of runners in any way possible. One of the many ways we are able to do so is through fitting people into the perfect shoe for them. First, by learning about the runner, then going through an in-depth foot gait analysis to assess your biomechanics, and finally, mining through our extensive product to get you into the best shoe possible to provide the comfort and support that will get you up and going!


We’re here to provide the gear, clothes, pat on the back and kick in the rear so you can put the U back in U-Run!

Visit us

384 Landa St. 

New Braunfels, TX 78130


Let us update you on races, events, training tips, and new inventory in our store.

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